Did you ever create a logo for a brand or label?…That’s a big and difficult thing. Logos used to be artistic back in time and longer they exist more simple and designed they got.

You can spend hours, days, weeks and months not be able to find the right solution and then, one day, when you are not prepared…it comes…THE IDEA…

Look what I found…amazing the evolution…from the beans to the most famous coffee…the mermaid, she didn’t change…a great logo, would you think it is for a coffee shop???

Photographed by Nikolay Biryukov, Starbucks logo in recycling fashion for The interview Russia June/July 2012

logo image via here

Kenji Kawasumi and Jaeyeon Lee, a Central Saint Martins student design team working under the name 8=10, address the concept of sustainable fashion through the creation of their unusual garments. Crazy and colorful, the clothing spoofs iconic images such as Starbucks and Mickey Mouse in a couture way. Find more here and here)